Re: Sr. Citizen's Question On Car Pricing ?
SMS wrote:
> M.A. Stewart wrote: > >> "Dealer invoice" is as phoney as a thirteen-and-a-half dollar bill that >> has Bozo-The-Clown on the face side and an image of used car lot on >> the reverse side. > > It is indeed. It's so much higher than the dealer actually pays for the > vehicle that even many of the dealers use it as a street price from > which to bargain down from. > > I.e. in today's paper, one advertisement for a local dealer (actually a > former Penske dealership), there is a vehicle ("all at this price") that > has a $22,370 MSRP, a $20,456 invoice, that is selling for $18,870 minus > a $1500 rebate so it's $17,370 (includes destination charge). > > I don't know what the actual dealer cost is. I know that without any > extra spiffs the dealer would pay $18,749 and he's selling it for > $18,870. Obviously he must be making more than $121 per vehicle, but > it's not really my problem how he makes it, or how much he makes. I > don't stay up nights worrying that a car deeler is making enough money. > Maybe there's some big factory to dealer rebate that I don't know about. > Maybe the dealer knows that enough buyers will come in and finance, buy > a warranty, buy fabric guard, alarms, Lo-Jack, paint protectant, glass > etching, or whatever other profit centers that the dealer has come up > with so that it's worth putting up with the occasional customer that > buys none of those items. > > Jim is obsessed with the invoice price and believes that it's some sort > of holy grail. Dealers love people like Jim. I love people like Jim. > Without them the dealers might have to implement a one-price, no-haggle > pricing policy like Saturn used to have, and I'd have to pay a lot more, > and Jim would get to pay a lot less. Please Jim, keep believing what you > believe to be true. you can't read. and do NOT put false words in my mouth since what i actually say, and what you say i say are completely different. in the mean time, dumb comments like "Obviously he must be making more than $121 per vehicle" will continue to define you since real numbers have been discussed - apparently are incapable of their assimilation. |
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