Fusion vs Camry and Accord - the Ford Challenge
Wall St Journal - May 1, 2007
Barry Engle, Ford's new North American marketing chief, acknowledged that companies usually avoid giving free advertising to rivals. But he said the challenge ads are meant to "provoke people to try our products and making sure we are on the list." Mr. Engle also said Ford needs to face the fact that consumers are pitting the company's vehicles against those from Honda Motor Co. and Toyota when choosing what to buy. As a result, he aimed at giving Ford's marketing a more confident tone. ..the Ford Challenge advertising campaign...asks consumers to compare Ford vehicles to their toughest competitors. The first television, print and online ads, launched at the beginning of this year, focused on the Ford Fusion midsize sedan http://doiop.com/Fusion - The commercials showed consumers comparing the Fusion favorably against a Toyota Camry and a Honda Accord, both of which were mentioned by name. Honda spokesman Sage Marie said the Ford ad serves as validation that the Accord is a benchmark for the segment. Toyota spokesman Bill Kwong said Ford wasn't making an "apples to apples" comparison because the ad features an all-wheel-drive Fusion compared with a front-wheel-drive Camry. At first, the Fusion got what Ford insiders call the "launch and abandon" treatment, as ads for the car largely disappeared several months after the vehicle hit showrooms after its October 2005 launch. Mr. Engle found that at the end of 2006, two-thirds of consumers weren't aware the Fusion existed. "In the past, we gravitated disproportionately on our new stuff." But after Ford renewed its push on the Fusion with the Ford Challenge ads this year, Fusion sales accelerated, up by almost 33% in 2007 through March over a year earlier. Engle is using some of the lessons he learned as president of Ford Brazil. Five years ago, Ford faced product and marketing-strategy problems there similar to those it faces now in the U.S. When Mr. Engle took over the marketing position in North America, he realized there was a lot more the marketing team could do with the Fusion, which was the market leader in South America. Mr. Engle's next high-profile project will be this summer's relaunch of the sedan formerly known as the Ford Five Hundred http://doiop.com/Ford_500 which will be renamed the Taurus. Mr. Engle declined to discuss the campaign details because it was too early, but he did say the Five Hundred was another great product that suffered from lack of awareness and appreciation. |
Re: Fusion vs Camry and Accord - the Ford Challenge
"Nomen Nescio" <Use-Author-Supplied-Address-Header@[127.1]> wrote in message news:fdeb700fc63b511aacd25b0792eaf1de@dizum.com... > Wall St Journal - May 1, 2007 > > Barry Engle, Ford's new North American marketing chief, acknowledged > that companies usually avoid giving free advertising to rivals. But he > said the challenge ads are meant to "provoke people to try our products > and making sure we are on the list." Mr. Engle also said Ford needs to > face the fact that consumers are pitting the company's vehicles against > those from Honda Motor Co. and Toyota when choosing what to buy. As a > result, he aimed at giving Ford's marketing a more confident tone. > > .the Ford Challenge advertising campaign...asks consumers to compare > Ford vehicles to their toughest competitors. The first television, > print and online ads, launched at the beginning of this year, focused > on the Ford Fusion midsize sedan http://doiop.com/Fusion - The > commercials showed consumers comparing the Fusion favorably against a > Toyota Camry and a Honda Accord, both of which were mentioned by name. > The test I read said the V6 was coarse and thrashy. Suspect the I4 is not in the same league as Honda's I4. > Honda spokesman Sage Marie said the Ford ad serves as validation that > the Accord is a benchmark for the segment. Toyota spokesman Bill Kwong > said Ford wasn't making an "apples to apples" comparison because the ad > features an all-wheel-drive Fusion compared with a front-wheel-drive > Camry. > > At first, the Fusion got what Ford insiders call the "launch and > abandon" treatment, as ads for the car largely disappeared several > months after the vehicle hit showrooms after its October 2005 launch. > Mr. Engle found that at the end of 2006, two-thirds of consumers > weren't aware the Fusion existed. "In the past, we gravitated > disproportionately on our new stuff." > See very few of them on the road -- the real eye opener is the Hyundai Sonata which is becoming very popular. > But after Ford renewed its push on the Fusion with the Ford Challenge > ads this year, Fusion sales accelerated, up by almost 33% in 2007 > through March over a year earlier. > > Engle is using some of the lessons he learned as president of Ford > Brazil. Five years ago, Ford faced product and marketing-strategy > problems there similar to those it faces now in the U.S. When Mr. Engle > took over the marketing position in North America, he realized there > was a lot more the marketing team could do with the Fusion, which was > the market leader in South America. > > Mr. Engle's next high-profile project will be this summer's relaunch of > the sedan formerly known as the Ford Five Hundred > http://doiop.com/Ford_500 which will be renamed the Taurus. Mr. Engle > declined to discuss the campaign details because it was too early, but > he did say the Five Hundred was another great product that suffered > from lack of awareness and appreciation. > |
Re: Fusion vs Camry and Accord - the Ford Challenge
"Nomen Nescio" <Use-Author-Supplied-Address-Header@[127.1]> wrote in message news:fdeb700fc63b511aacd25b0792eaf1de@dizum.com... > Wall St Journal - May 1, 2007 > > Barry Engle, Ford's new North American marketing chief, acknowledged > that companies usually avoid giving free advertising to rivals. But he > said the challenge ads are meant to "provoke people to try our products > and making sure we are on the list." Mr. Engle also said Ford needs to > face the fact that consumers are pitting the company's vehicles against > those from Honda Motor Co. and Toyota when choosing what to buy. As a > result, he aimed at giving Ford's marketing a more confident tone. > > .the Ford Challenge advertising campaign...asks consumers to compare > Ford vehicles to their toughest competitors. The first television, > print and online ads, launched at the beginning of this year, focused > on the Ford Fusion midsize sedan http://doiop.com/Fusion - The > commercials showed consumers comparing the Fusion favorably against a > Toyota Camry and a Honda Accord, both of which were mentioned by name. > The test I read said the V6 was coarse and thrashy. Suspect the I4 is not in the same league as Honda's I4. > Honda spokesman Sage Marie said the Ford ad serves as validation that > the Accord is a benchmark for the segment. Toyota spokesman Bill Kwong > said Ford wasn't making an "apples to apples" comparison because the ad > features an all-wheel-drive Fusion compared with a front-wheel-drive > Camry. > > At first, the Fusion got what Ford insiders call the "launch and > abandon" treatment, as ads for the car largely disappeared several > months after the vehicle hit showrooms after its October 2005 launch. > Mr. Engle found that at the end of 2006, two-thirds of consumers > weren't aware the Fusion existed. "In the past, we gravitated > disproportionately on our new stuff." > See very few of them on the road -- the real eye opener is the Hyundai Sonata which is becoming very popular. > But after Ford renewed its push on the Fusion with the Ford Challenge > ads this year, Fusion sales accelerated, up by almost 33% in 2007 > through March over a year earlier. > > Engle is using some of the lessons he learned as president of Ford > Brazil. Five years ago, Ford faced product and marketing-strategy > problems there similar to those it faces now in the U.S. When Mr. Engle > took over the marketing position in North America, he realized there > was a lot more the marketing team could do with the Fusion, which was > the market leader in South America. > > Mr. Engle's next high-profile project will be this summer's relaunch of > the sedan formerly known as the Ford Five Hundred > http://doiop.com/Ford_500 which will be renamed the Taurus. Mr. Engle > declined to discuss the campaign details because it was too early, but > he did say the Five Hundred was another great product that suffered > from lack of awareness and appreciation. > |
Re: Fusion vs Camry and Accord - the Ford Challenge
"tww1491" <twaugh5@cox.net> wrote in message news:4U9_h.101549$2Q1.69816@newsfe16.lga... >> .the Ford Challenge advertising campaign...asks consumers to compare >> Ford vehicles to their toughest competitors. The first television, >> print and online ads, launched at the beginning of this year, focused >> on the Ford Fusion midsize sedan http://doiop.com/Fusion - The >> commercials showed consumers comparing the Fusion favorably against a >> Toyota Camry and a Honda Accord, both of which were mentioned by name. >> > The test I read said the V6 was coarse and thrashy. Suspect the I4 is not > in the same league as Honda's I4. Consumer Repors noted that the Fusion I4 was noisy. They did not comment on the V-6 engine (but they did test it). I have a V-6 Fusion and don't find the engine harsh. It is much smoother and quieter than the V-6 in my Frontier or the I4 in my SO's RAV4. In the consumer comments section of the CR Website, the four people who made an entry all gave the Fusion 5 stars (top rating). The Accord only had 9 people commenting and they all gave the Accord five stars as well. Interestingly the Camry had many more people posting comments (147). I'd say the average Camry rating was 4 or maybe a little less. Plenty of 5 star ratings, but a number of 1, 2, and 3 star ratings as well. I also though it was interesting that 147 people commented on the Camry, while only 9 commented on the Accord, and 4 on the Fusion. The comments probably have no statistical meaning, but are interesting. I do have to wonder if this isn't an indication of the CR/Toyota love affair... Ed |
Re: Fusion vs Camry and Accord - the Ford Challenge
"tww1491" <twaugh5@cox.net> wrote in message news:4U9_h.101549$2Q1.69816@newsfe16.lga... >> .the Ford Challenge advertising campaign...asks consumers to compare >> Ford vehicles to their toughest competitors. The first television, >> print and online ads, launched at the beginning of this year, focused >> on the Ford Fusion midsize sedan http://doiop.com/Fusion - The >> commercials showed consumers comparing the Fusion favorably against a >> Toyota Camry and a Honda Accord, both of which were mentioned by name. >> > The test I read said the V6 was coarse and thrashy. Suspect the I4 is not > in the same league as Honda's I4. Consumer Repors noted that the Fusion I4 was noisy. They did not comment on the V-6 engine (but they did test it). I have a V-6 Fusion and don't find the engine harsh. It is much smoother and quieter than the V-6 in my Frontier or the I4 in my SO's RAV4. In the consumer comments section of the CR Website, the four people who made an entry all gave the Fusion 5 stars (top rating). The Accord only had 9 people commenting and they all gave the Accord five stars as well. Interestingly the Camry had many more people posting comments (147). I'd say the average Camry rating was 4 or maybe a little less. Plenty of 5 star ratings, but a number of 1, 2, and 3 star ratings as well. I also though it was interesting that 147 people commented on the Camry, while only 9 commented on the Accord, and 4 on the Fusion. The comments probably have no statistical meaning, but are interesting. I do have to wonder if this isn't an indication of the CR/Toyota love affair... Ed |
Re: Fusion vs Camry and Accord - the Ford Challenge
On Tue, 1 May 2007 21:40:06 +0200 (CEST), Nomen Nescio
<Use-Author-Supplied-Address-Header@[127.1]> wrote: >Wall St Journal - May 1, 2007 > >Barry Engle, Ford's new North American marketing chief, acknowledged >that companies usually avoid giving free advertising to rivals. But he >said the challenge ads are meant to "provoke people to try our products >and making sure we are on the list." Mr. Engle also said Ford needs to >face the fact that consumers are pitting the company's vehicles against >those from Honda Motor Co. and Toyota when choosing what to buy. As a >result, he aimed at giving Ford's marketing a more confident tone. > >.the Ford Challenge advertising campaign...asks consumers to compare >Ford vehicles to their toughest competitors. The first television, >print and online ads, launched at the beginning of this year, focused >on the Ford Fusion midsize sedan http://doiop.com/Fusion - The >commercials showed consumers comparing the Fusion favorably against a >Toyota Camry and a Honda Accord, both of which were mentioned by name. > >Honda spokesman Sage Marie said the Ford ad serves as validation that >the Accord is a benchmark for the segment. Toyota spokesman Bill Kwong >said Ford wasn't making an "apples to apples" comparison because the ad >features an all-wheel-drive Fusion compared with a front-wheel-drive >Camry. > >At first, the Fusion got what Ford insiders call the "launch and >abandon" treatment, as ads for the car largely disappeared several >months after the vehicle hit showrooms after its October 2005 launch. >Mr. Engle found that at the end of 2006, two-thirds of consumers >weren't aware the Fusion existed. "In the past, we gravitated >disproportionately on our new stuff." > >But after Ford renewed its push on the Fusion with the Ford Challenge >ads this year, Fusion sales accelerated, up by almost 33% in 2007 >through March over a year earlier. > >Engle is using some of the lessons he learned as president of Ford >Brazil. Five years ago, Ford faced product and marketing-strategy >problems there similar to those it faces now in the U.S. When Mr. Engle >took over the marketing position in North America, he realized there >was a lot more the marketing team could do with the Fusion, which was >the market leader in South America. > >Mr. Engle's next high-profile project will be this summer's relaunch of >the sedan formerly known as the Ford Five Hundred >http://doiop.com/Ford_500 which will be renamed the Taurus. Mr. Engle >declined to discuss the campaign details because it was too early, but >he did say the Five Hundred was another great product that suffered >from lack of awareness and appreciation. I think one of Fords (and Chevy's) problems is that their car designs suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on the road I am struck by how ugly they are. Pretty much the same for most of the Chevy's. By contrast, look at the Nissan Altima. It's just a basic mid level car but it looks NICE and they have made it look like QUALITY thru the choices of materials and other design features. On some of the Chevy's one of the things that often catches my eye is how things like the parking lot rub strip doesn't even seem like it was glued on straight. And don't get me started on the huge amount of cheap plastic they glue to every Pontiac that comes down the assembly line. |
Re: Fusion vs Camry and Accord - the Ford Challenge
On Tue, 1 May 2007 21:40:06 +0200 (CEST), Nomen Nescio
<Use-Author-Supplied-Address-Header@[127.1]> wrote: >Wall St Journal - May 1, 2007 > >Barry Engle, Ford's new North American marketing chief, acknowledged >that companies usually avoid giving free advertising to rivals. But he >said the challenge ads are meant to "provoke people to try our products >and making sure we are on the list." Mr. Engle also said Ford needs to >face the fact that consumers are pitting the company's vehicles against >those from Honda Motor Co. and Toyota when choosing what to buy. As a >result, he aimed at giving Ford's marketing a more confident tone. > >.the Ford Challenge advertising campaign...asks consumers to compare >Ford vehicles to their toughest competitors. The first television, >print and online ads, launched at the beginning of this year, focused >on the Ford Fusion midsize sedan http://doiop.com/Fusion - The >commercials showed consumers comparing the Fusion favorably against a >Toyota Camry and a Honda Accord, both of which were mentioned by name. > >Honda spokesman Sage Marie said the Ford ad serves as validation that >the Accord is a benchmark for the segment. Toyota spokesman Bill Kwong >said Ford wasn't making an "apples to apples" comparison because the ad >features an all-wheel-drive Fusion compared with a front-wheel-drive >Camry. > >At first, the Fusion got what Ford insiders call the "launch and >abandon" treatment, as ads for the car largely disappeared several >months after the vehicle hit showrooms after its October 2005 launch. >Mr. Engle found that at the end of 2006, two-thirds of consumers >weren't aware the Fusion existed. "In the past, we gravitated >disproportionately on our new stuff." > >But after Ford renewed its push on the Fusion with the Ford Challenge >ads this year, Fusion sales accelerated, up by almost 33% in 2007 >through March over a year earlier. > >Engle is using some of the lessons he learned as president of Ford >Brazil. Five years ago, Ford faced product and marketing-strategy >problems there similar to those it faces now in the U.S. When Mr. Engle >took over the marketing position in North America, he realized there >was a lot more the marketing team could do with the Fusion, which was >the market leader in South America. > >Mr. Engle's next high-profile project will be this summer's relaunch of >the sedan formerly known as the Ford Five Hundred >http://doiop.com/Ford_500 which will be renamed the Taurus. Mr. Engle >declined to discuss the campaign details because it was too early, but >he did say the Five Hundred was another great product that suffered >from lack of awareness and appreciation. I think one of Fords (and Chevy's) problems is that their car designs suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on the road I am struck by how ugly they are. Pretty much the same for most of the Chevy's. By contrast, look at the Nissan Altima. It's just a basic mid level car but it looks NICE and they have made it look like QUALITY thru the choices of materials and other design features. On some of the Chevy's one of the things that often catches my eye is how things like the parking lot rub strip doesn't even seem like it was glued on straight. And don't get me started on the huge amount of cheap plastic they glue to every Pontiac that comes down the assembly line. |
Re: Fusion vs Camry and Accord - the Ford Challenge
"Ashton Crusher" <demi@moore.net> wrote in message news:79qi33p6tded4usskkrl6t1f0ooak8ub4l@4ax.com... <...> > I think one of Fords (and Chevy's) problems is that their car designs > suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on > the road I am struck by how ugly they are. Pretty much the same for > most of the Chevy's. Actually, I think the Michigan 3 are doing a great job with new designs. It is a matter of taste. > By contrast, look at the Nissan Altima. It's just a basic mid level > car but it looks NICE and they have made it look like QUALITY thru the > choices of materials and other design features. On some of the > Chevy's one of the things that often catches my eye is how things like > the parking lot rub strip doesn't even seem like it was glued on > straight. And don't get me started on the huge amount of cheap > plastic they glue to every Pontiac that comes down the assembly line. |
Re: Fusion vs Camry and Accord - the Ford Challenge
"Ashton Crusher" <demi@moore.net> wrote in message news:79qi33p6tded4usskkrl6t1f0ooak8ub4l@4ax.com... <...> > I think one of Fords (and Chevy's) problems is that their car designs > suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on > the road I am struck by how ugly they are. Pretty much the same for > most of the Chevy's. Actually, I think the Michigan 3 are doing a great job with new designs. It is a matter of taste. > By contrast, look at the Nissan Altima. It's just a basic mid level > car but it looks NICE and they have made it look like QUALITY thru the > choices of materials and other design features. On some of the > Chevy's one of the things that often catches my eye is how things like > the parking lot rub strip doesn't even seem like it was glued on > straight. And don't get me started on the huge amount of cheap > plastic they glue to every Pontiac that comes down the assembly line. |
Re: Fusion vs Camry and Accord - the Ford Challenge
Ashton Crusher wrote:
> I think one of Fords (and Chevy's) problems is that their car designs > suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on > the road I am struck by how ugly they are. Pretty much the same for > most of the Chevy's. > > By contrast, look at the Nissan Altima. It's just a basic mid level > car but it looks NICE and they have made it look like QUALITY thru the > choices of materials and other design features. On some of the > Chevy's one of the things that often catches my eye is how things like > the parking lot rub strip doesn't even seem like it was glued on > straight. And don't get me started on the huge amount of cheap > plastic they glue to every Pontiac that comes down the assembly line. Wow, it is like I could have written that myself. I will never, absolutely never, buy another American car unless the intention is to immediately sell it for a profit somehow. Show me one American car that does not have a better but comparable Japanese offering. I thought that the Corvette was the sole exception due to the price/performance combination until recently. I saw a person buy a new Corvette, drive it for one year with it spending one entire month of that year in the shop getting warranty repairs, before he finally sold it in frustration. His comment was, "It was fun, when it worked". He now owns several Japanese cars with a total cost of less than the Vette and they seem to stay in his garage a lot more often than his mechanic's. Chevy - can't even get their flagship sports car correct. Watched a neighbor's 2001 Impala go in for many repairs before throwing a rod at 37,000 miles. Replaced with a Toyota, no problems since. Ford - Have owned two, which is two too many. The only good thing to say about them is that I have made money off of Ford, since they break down so often. Pontiac - the absolute masters of producing consistently ugly cars, they have no competition in that area. Pat |
Re: Fusion vs Camry and Accord - the Ford Challenge
Ashton Crusher wrote:
> I think one of Fords (and Chevy's) problems is that their car designs > suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on > the road I am struck by how ugly they are. Pretty much the same for > most of the Chevy's. > > By contrast, look at the Nissan Altima. It's just a basic mid level > car but it looks NICE and they have made it look like QUALITY thru the > choices of materials and other design features. On some of the > Chevy's one of the things that often catches my eye is how things like > the parking lot rub strip doesn't even seem like it was glued on > straight. And don't get me started on the huge amount of cheap > plastic they glue to every Pontiac that comes down the assembly line. Wow, it is like I could have written that myself. I will never, absolutely never, buy another American car unless the intention is to immediately sell it for a profit somehow. Show me one American car that does not have a better but comparable Japanese offering. I thought that the Corvette was the sole exception due to the price/performance combination until recently. I saw a person buy a new Corvette, drive it for one year with it spending one entire month of that year in the shop getting warranty repairs, before he finally sold it in frustration. His comment was, "It was fun, when it worked". He now owns several Japanese cars with a total cost of less than the Vette and they seem to stay in his garage a lot more often than his mechanic's. Chevy - can't even get their flagship sports car correct. Watched a neighbor's 2001 Impala go in for many repairs before throwing a rod at 37,000 miles. Replaced with a Toyota, no problems since. Ford - Have owned two, which is two too many. The only good thing to say about them is that I have made money off of Ford, since they break down so often. Pontiac - the absolute masters of producing consistently ugly cars, they have no competition in that area. Pat |
Re: Fusion vs Camry and Accord - the Ford Challenge
Jeff wrote:
> Actually, I think the Michigan 3 are doing a great job with new designs. > It is a matter of taste. Looks are a matter of taste and opinion, but quality and reliability can easily be measured and assessed. Pat |
Re: Fusion vs Camry and Accord - the Ford Challenge
Jeff wrote:
> Actually, I think the Michigan 3 are doing a great job with new designs. > It is a matter of taste. Looks are a matter of taste and opinion, but quality and reliability can easily be measured and assessed. Pat |
Re: Fusion vs Camry and Accord - the Ford Challenge
"pws" <pwshelton@austin.rr.com> wrote in message news:4639d4f4$0$18855$4c368faf@roadrunner.com... > Ashton Crusher wrote: > >> I think one of Fords (and Chevy's) problems is that their car designs >> suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on >> the road I am struck by how ugly they are. Pretty much the same for >> most of the Chevy's. By contrast, look at the Nissan Altima. It's just a >> basic mid level >> car but it looks NICE and they have made it look like QUALITY thru the >> choices of materials and other design features. On some of the >> Chevy's one of the things that often catches my eye is how things like >> the parking lot rub strip doesn't even seem like it was glued on >> straight. And don't get me started on the huge amount of cheap >> plastic they glue to every Pontiac that comes down the assembly line. > > Wow, it is like I could have written that myself. I will never, absolutely > never, buy another American car unless the intention is to immediately > sell it for a profit somehow. > > Show me one American car that does not have a better but comparable > Japanese offering. I thought that the Corvette was the sole exception due > to the price/performance combination until recently. > > I saw a person buy a new Corvette, drive it for one year with it spending > one entire month of that year in the shop getting warranty repairs, before > he finally sold it in frustration. > His comment was, "It was fun, when it worked". He now owns several > Japanese cars with a total cost of less than the Vette and they seem to > stay in his garage a lot more often than his mechanic's. Most people I know who have a Corvette never drive the car except on weekends if it is not raining. Not really a daily driver, I guess. > > Chevy - can't even get their flagship sports car correct. Watched a > neighbor's 2001 Impala go in for many repairs before throwing a rod at > 37,000 miles. Replaced with a Toyota, no problems since. > > Ford - Have owned two, which is two too many. The only good thing to say > about them is that I have made money off of Ford, since they break down so > often. > > Pontiac - the absolute masters of producing consistently ugly cars, they > have no competition in that area. > > Pat |
Re: Fusion vs Camry and Accord - the Ford Challenge
"pws" <pwshelton@austin.rr.com> wrote in message news:4639d4f4$0$18855$4c368faf@roadrunner.com... > Ashton Crusher wrote: > >> I think one of Fords (and Chevy's) problems is that their car designs >> suck. Every time I see a Fusion, or Milan, or the new Lincoln, etc on >> the road I am struck by how ugly they are. Pretty much the same for >> most of the Chevy's. By contrast, look at the Nissan Altima. It's just a >> basic mid level >> car but it looks NICE and they have made it look like QUALITY thru the >> choices of materials and other design features. On some of the >> Chevy's one of the things that often catches my eye is how things like >> the parking lot rub strip doesn't even seem like it was glued on >> straight. And don't get me started on the huge amount of cheap >> plastic they glue to every Pontiac that comes down the assembly line. > > Wow, it is like I could have written that myself. I will never, absolutely > never, buy another American car unless the intention is to immediately > sell it for a profit somehow. > > Show me one American car that does not have a better but comparable > Japanese offering. I thought that the Corvette was the sole exception due > to the price/performance combination until recently. > > I saw a person buy a new Corvette, drive it for one year with it spending > one entire month of that year in the shop getting warranty repairs, before > he finally sold it in frustration. > His comment was, "It was fun, when it worked". He now owns several > Japanese cars with a total cost of less than the Vette and they seem to > stay in his garage a lot more often than his mechanic's. Most people I know who have a Corvette never drive the car except on weekends if it is not raining. Not really a daily driver, I guess. > > Chevy - can't even get their flagship sports car correct. Watched a > neighbor's 2001 Impala go in for many repairs before throwing a rod at > 37,000 miles. Replaced with a Toyota, no problems since. > > Ford - Have owned two, which is two too many. The only good thing to say > about them is that I have made money off of Ford, since they break down so > often. > > Pontiac - the absolute masters of producing consistently ugly cars, they > have no competition in that area. > > Pat |
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